Fila appoints new Global Brand President

Klein has previously served as President of Fila USA.

Fila Holdings has named Todd Klein, outgoing President of Fila USA, as the newly created role of Global Brand President.

As part of his appointment, Klein will manage the global trademark of the iconic footwear brand over all Fila markets, except for China, Hong Kong, and Macao.

For a push for global brand integration, he will be granted responsibilities for critical brand drivers, such as global product and marketing strategies.

Klein has more than 30 years of experience managing global teams. Before joining Fila, Klein became Vice President of Advanced Concepts of Adidas Group, wherein he led the brand into double-digit sustainable growth, and Global Sports Marketing Director of Reebok, wherein he became one of the instrumental figures for its rebranding.

ALSO READ: Levi’s Beyond Yoga appoints new CEO

Eventually, in January 2023, he joined Fila USA as President as part of the company’s efforts to improve and unify Fila’s global brand for elevated consumer experiences.

Alongside Klein’s appointment, Fila has unveiled a five-year “Winning Together” strategy plan as a leading sports brand, defined by style, elegance and passion.