Retail Asia Awards 2025 Winner: Nigel Ngan and Alvin Neo of FairPrice Group
FairPrice Group’s Nigel Ngan and Alvin Neo share how merging digital and in-store experiences enhances shopping.
FairPrice Group earned the Digital Transformation of the Year - Singapore and Digital Initiative of the Year - Singapore accolades at the Retail Asia Awards 2025, affirming its commitment to retail innovation and future growth.
Learn the full story here.
Commentary
This 11.11, the real battle lies in shopper confidence – not the biggest discount