Commentary

Malaysian brands know what they want to be — their incentive structures disagree

Campaigns can be copied, but operational coherence has to be earned.
1 day ago

Malaysian brands know what they want to be — their incentive structures disagree

Campaigns can be copied, but operational coherence has to be earned.
1 day ago

Rethinking the role of video infrastructure in Asian retail

Entrance counts with conversion reveal something POS systems cannot: How many people came in and chose not to buy.

Why APAC digital leaders must overhaul content amidst fractured consumer discovery

Do organisations need a website, even as discovery happens elsewhere? Yes, but the role has shifted.

How EV buyers in Asia are rewriting consumer trust and retail competition

For retail and consumer industries, the shifts are a glimpse into how consumers are redefining major purchases.

If the AI agent doesn't know your brand, neither does your next customer

The future of visibility in Southeast Asia will be defined by trust – earned not just from consumers, but from the AI recommending the brands. 

How Asia’s retailers can prepare for AI-first commerce

Meeting customer demands now requires more than just digital storefronts or marketing. 

Protecting Indonesia’s retail businesses through resilient cellular connectivity

Resilient connectivity is about protecting revenue, maintaining trust, supporting omnichannels, and ensuring continuity.

Why e-commerce winners in SEA are rethinking operating models

Growth today is increasingly powered by sophisticated end-to-end orchestration across the entire funnel. 

Why flexible storage is the backbone of the pop-up economy

Pop-ups carry a structural challenge that is often overlooked: Inventory management.

How point of sale became the hub for customer experience

Modern POS systems blur the lines between digital and physical channels. 

The CX illusion: Why retail’s digital investment isn’t delivering

Retailers must rethink the relationship between associate experience and customer experience.

The future of agentic commerce in APAC: Why identity will anchor hybrid experiences

When identity is embedded seamlessly, security becomes almost invisible to the customer. 

The festive season is a revenue moment – don't let friction or fraud derail it

Retailers need to optimise their online platforms to holiday sales goals.

All that glitters: Is luxury losing its shine, or finding a new one in Asia?

Brands cannot afford to ignore the aspirational middle class that craves status yet also appreciates value.