Fairprice Group
FairPrice Group was established in 2019 by bringing together NTUC FairPrice, NTUC Foodfare and Kopitiam to cater to evolving consumer needs. Together with NTUC Link, we optimise the resources of our social enterprises and leverage their respective strengths to deliver quality, affordability, convenience and an enjoyable experience for all.
See below for the Latest Fairprice Group News, Analysis, Profit Results, Share Price Information, and Commentary.
Inside FairPrice Finest’s win at the Retail Asia Awards 2026
Inside FairPrice Finest’s win at the Retail Asia Awards 2026
Tan Huey Ling of FairPrice Group highlights the AI-powered Smart Cart, which reduces checkout time from 240 seconds to just 36 seconds.
Inside FairPrice Group’s Vipul Chawla's win at the Retail Asia Awards 2026
Vipul Chawla of FairPrice Group highlights his “Easy on the Wallet, Experience, and Planet” strategy, which has driven purpose-led growth.
Inside FairPrice Xtra’s win at the Retail Asia Awards 2026
Sheryl Chen of FairPrice Group shares how FairPrice Xtra used influencer marketing to connect digital discovery and the in-store experience.
FairPrice Xtra earns accolade at Retail Asia Awards
The hypermarket leveraged influencer partnerships and social content to expand reach in Singapore's retail market.
FairPrice Group Customer Service Honoured at Retail Asia Awards 2026
A specialised assembly line model successfully managed a 100% surge in ticket volume during the 2026 CNY peak period.
FairPrice Group's Retail Media Network, FPG ADvantage, recognised at Retail Asia Awards 2026 for omnichannel innovation and community impact
The company won for leveraging its omnichannel ecosystem to connect brands with customers in more meaningful ways.
FairPrice Group’s Vipul Chawla wins CEO of the Year at Retail Asia Awards 2026
The retailer advanced tech-led transformation, affordability, and sustainability initiatives under Group CEO Vipul Chawla.
FairPrice Group wins at Retail Asia Awards 2026 for festive campaign
The company simplified festive preparations for heartland shoppers whilst driving significant sales growth during the competitive Chinese New Year period.
FMCG Asia Awards 2025 Winner: Jason Sng of FairPrice Group
Jason Sng of FairPrice Xtra VivoCity shares how its partnership with LOTTE Mart has elevated the in-store experience across FairPrice Xtra outlets.
FMCG Asia Awards 2025 Winner: Grace Anne Chua and Cheryl Chow of FairPrice Group
FairPrice Group’s Grace Anne Chua highlights the company’s commitment to budget-friendly options for value-conscious consumers.
FairPrice Group wins at FMCG Asia Awards 2025 for Southeast Asia’s first Lotte Mart Express store-in-store
The company showcased innovation and agility through a first-of-its-kind partnership with LOTTE Retail.
FairPrice Group honoured at FMCG Asia Awards 2025 for homegrown excellence
The retailer strengthened consumer trust through value-led campaigns and innovative launches.
Retail Asia Awards 2025 Winner: Nigel Ngan and Alvin Neo of FairPrice Group
FairPrice Group’s Nigel Ngan and Alvin Neo share how merging digital and in-store experiences enhances shopping.
Retail Asia Awards 2025 Winner: Goh Tsu Ching and Chan Tee Seng of FairPrice Group
FairPrice Group’s Goh Tsu Ching and Chan Tee Seng share how the company reimagined Clarke Quay’s heritage.
Retail Asia Awards 2025 Winner: Karen Chan of FairPrice Group
Karen Chan, Chief Customer Officer at FairPrice Group, shares how Link Rewards keeps benefits simple, visible, and valuable.
Retail Asia Awards 2025 Winner: Pauline Png of FairPrice Group
Pauline Png of FairPrice Group shares Lau Pa Sat’s “Feast for the Senses” campaign aims to present its 130-year legacy to today’s audience.
FairPrice Group lands ten wins at Retail Asia Awards 2025
FPG remains committed to making every day a little better for its customers.
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Awards
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Event News
Inside Singapore Telecommunication’s win at the Retail Asia Awards 2026
Singapore Telecommunications blends digital innovation and retail experiences through livestream commerce and modular store concepts.
Commentary
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If the AI agent doesn't know your brand, neither does your next customer