Fairprice Group

FairPrice Group was established in 2019 by bringing together NTUC FairPrice, NTUC Foodfare and Kopitiam to cater to evolving consumer needs. Together with NTUC Link, we optimise the resources of our social enterprises and leverage their respective strengths to deliver quality, affordability, convenience and an enjoyable experience for all.

See below for the Latest Fairprice Group News, Analysis, Profit Results, Share Price Information, and Commentary.

FairPrice Xtra earns accolade at Retail Asia Awards

FairPrice Xtra earns accolade at Retail Asia Awards

The hypermarket leveraged influencer partnerships and social content to expand reach in Singapore's retail market.

FairPrice Group Customer Service Honoured at Retail Asia Awards 2026

A specialised assembly line model successfully managed a 100% surge in ticket volume during the 2026 CNY peak period.

FairPrice Group's Retail Media Network, FPG ADvantage, recognised at Retail Asia Awards 2026 for omnichannel innovation and community impact

The company won for leveraging its omnichannel ecosystem to connect brands with customers in more meaningful ways. 

FairPrice Group’s Vipul Chawla wins CEO of the Year at Retail Asia Awards 2026

The retailer advanced tech-led transformation, affordability, and sustainability initiatives under Group CEO Vipul Chawla.

FairPrice Group wins at Retail Asia Awards 2026 for festive campaign

The company simplified festive preparations for heartland shoppers whilst driving significant sales growth during the competitive Chinese New Year period.

FMCG Asia Awards 2025 Winner: Jason Sng of FairPrice Group

Jason Sng of FairPrice Xtra VivoCity shares how its partnership with LOTTE Mart has elevated the in-store experience across FairPrice Xtra outlets.

FMCG Asia Awards 2025 Winner: Grace Anne Chua and Cheryl Chow of FairPrice Group

FairPrice Group’s Grace Anne Chua highlights the company’s commitment to budget-friendly options for value-conscious consumers.

FairPrice Group wins at FMCG Asia Awards 2025 for Southeast Asia’s first Lotte Mart Express store-in-store

The company showcased innovation and agility through a first-of-its-kind partnership with LOTTE Retail. 

FairPrice Group honoured at FMCG Asia Awards 2025 for homegrown excellence

The retailer strengthened consumer trust through value-led campaigns and innovative launches.

Retail Asia Awards 2025 Winner: Nigel Ngan and Alvin Neo of FairPrice Group

FairPrice Group’s Nigel Ngan and Alvin Neo share how merging digital and in-store experiences enhances shopping.

Retail Asia Awards 2025 Winner: Goh Tsu Ching and Chan Tee Seng of FairPrice Group

FairPrice Group’s Goh Tsu Ching and Chan Tee Seng share how the company reimagined Clarke Quay’s heritage.

Retail Asia Awards 2025 Winner: Karen Chan of FairPrice Group

Karen Chan, Chief Customer Officer at FairPrice Group, shares how Link Rewards keeps benefits simple, visible, and valuable.

Retail Asia Awards 2025 Winner: Pauline Png of FairPrice Group

Pauline Png of FairPrice Group shares Lau Pa Sat’s “Feast for the Senses” campaign aims to present its 130-year legacy to today’s audience.

FairPrice Group lands ten wins at Retail Asia Awards 2025

FPG remains committed to making every day a little better for its customers. 

FairPrice Group marks SG60 with S$6 return voucher offer

It is part of the group’s effort to help Singaporeans manage rising costs amidst inflation.

FairPrice Group extends discount schemes through 2025

A key initiative is the continuation of the discount scheme for CHAS Orange cardholders.

Retail Asia Awards 2024 Winner: Fairprice Group (FPG)

FairPrice Group's omnichannel strategy aims to enhance customer experiences by integrating digital engagement, loyalty programmes, and personalised offers across all touchpoints.