Retail Asia Awards

It bagged the Marketing Initiative of the Year - Vietnam and the Pop-up Retail Project of the Year - Vietnam categories in the awards programme.

Tan Hong Ying of Kopitiam shares how the brand offers quality, affordable meals that cater to diverse food preferences.

FairPrice Group’s Goh Tsu Ching and Chan Tee Seng share how the company reimagined Clarke Quay’s heritage.

Karen Chan, Chief Customer Officer at FairPrice Group, shares how Link Rewards keeps benefits simple, visible, and valuable.

Evelyn Chua of Birkenstock South East Asia shares how Birkenstock’s heritage was reimagined through immersive product storytelling.

Pauline Png of FairPrice Group shares Lau Pa Sat’s “Feast for the Senses” campaign aims to present its 130-year legacy to today’s audience.

Angelina Lau of SK Jewellery Group discusses how the brand promotes inclusive luxury whilst maintaining quality and emotional value.

Atirotj Rojratanawalee, CMO and Co-Founder of Beautrium, explains how the brand tiers stores using data and local insights.

Nattakit Tangpoonsinthana, CMO of Central Pattana, highlights Central Westville as a model of sustainable commercial success.

Singtel’s Lionel Tan and Michael Tong share how smart search helps customers discover better and faster buying options.

Edwin Cheah shares how MR.D.I.Y. Indonesia is expanding nationwide for equal access to home solutions.

Chong Li Ling, General Manager at Unity Pharmacy, highlights the pharmacy’s strict adherence to MOH regulations to ensure patient safety.

The company took home the Sustainability Initiative of the Year - Hong Kong, Health & Beauty Retailer of the Year - Hong Kong, and the Marketing Initiative of the Year - Hong Kong wins.

Dr. Wolfgang Baier, outgoing CEO of LUXASIA, credits strong teamwork for driving digital growth, diversification, and tripling the company’s size.

The mall redefines premium shopping with immersive experiences and personalised engagement for its members and tourists.

Its Housebrand Flavoured Nuts exceeded $1m in sales within three months of its launch.