Watsons partners with 4 brands for sustainability push

The brand collaborated with Kenvue, L’Oréal, and P&G.

A.S. Watson Group's flagship health and beauty brand, Watsons, partnered with Kenvue, L’Oréal and P&G to accelerate its sustainability efforts across its stores in Asia.

In a statement, Watsons said in collaboration with Kenvue, it launched a region-wide Greem Smiles Campaign in Asia, aiming to inspire customers to choose sustainable products.

For example in Taiwan, Kevnue will plant one tree for every customer who buys sustainable products, in Thailand, customers will be given sustainability tips through gamification and join beach clean-up with key opinion leaders.

ALSO READ: Nearly 90% of consumers from emerging Asian markets want more sustainable lifestyle

In Hong Kong, Watsons and P&G launched the Plastic Reborn programme to encourage consumers to recycle plastics.

In partnership with L’Oréal, Watsons run the Beauty for Future recycling campaign in Hong Kong, Taiwan, Philippines, Thailand, and Indonesia where customers can recycle beauty containers at Watsons stores.

Follow the link for more news on

AS Watson

Also Read

Hermès revamps Takashimaya flagship store in Singapore

Decathlon gets closer to hybrid Singaporean shoppers through pick-up service

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit