FMG opens regional HQ, first Urban Revivo store in HK

It cited the region’s strategic position and trade advantages for expansion.

Chinese fast-fashion retailer Fashion Momentum Group (FMG) has set up its regional headquarters and opened the first URBAN REVIVO outlet in Hong Kong, the Invest Hong Kong (InvestHK) announced.

The move is part of FMG’s plan to manage its corporate treasury, retail operations, and global expansion from the city.

Arnold Lau, acting director-general of investment promotion at InvestHK, said Hong Kong’s strategic location and strong supply chain make it ideal for international retail growth.

Vivian Chen, CEO of International Business at URBAN REVIVO, added the company worked with InvestHK last year and was introduced to global brands, which gave them confidence to enter Hong Kong.

"Hong Kong opens us to a diverse customer profile with an open and friendly business environment featuring zero tariffs and effective infrastructure,” she said. “The city serves as a bridge between the Mainland and the global market.”