Philippines
Mars Petcare Philippines bags FMCG Asia Awards 2024 for innovative shelter dog campaign
The campaign has not only highlighted the benefits of PEDIGREE’s complete and balanced nutrition but has also accelerated the adoption of shelter dogs.
1 day ago
Mars Petcare Philippines bags FMCG Asia Awards 2024 for innovative shelter dog campaign
The campaign has not only highlighted the benefits of PEDIGREE’s complete and balanced nutrition but has also accelerated the adoption of shelter dogs.
1 day ago
Filipino shoppers still prefer bricks over clicks
Eight in 10 consumers are more likely to buy after seeing or trying a product in person.
More affluent Filipino consumers shift to lifestyle products
Retailers must be invisible, indispensable and intimate to meet consumer demand.
Toby’s Sports adapts to growing demand for health and fitness post-pandemic
It has implemented several innovations in its business model.
Prince Retail uses AI to meet changing consumer demands post-pandemic
It also focused more on value-driven food products.
Why inventory management is key to competitive pricing
Improved infrastructure also plays a major role, a Suyen Corporation official said.
Philippine retailers tap TikTokers to boost sales
The ad spending per internet user is lower for influencers than traditional social media.
Primer Group targets Gen Z using TikTok livestreams
Live shopping provides a more engaging way for consumers to discover and buy products.
Philippine retailers go high-tech to boost sales
They are using insights from collected data to reach better and faster decisions.
Jollibee Group takes full ownership of Tim Ho Wan
JWPL, which already held a 92% stake in Tim Ho Wan, will pay $14.8m to acquire the final 8% interest.
Philippine retailers urged to tap into consumer aspirations, not demographics
Shoppers buy products that promise to help them become a better version of themselves.
Philippine retailers told to boost omnichannel space
Shoppers want a seamless experience, whether browsing in-store or shopping online.
Philippines’ Ever Bilena rides next wave of cosmetics growth
The brand is banking on Gen Zs in the rapidly evolving beauty product landscape.
Lazada Philippines becomes all things to all e-shoppers
Customers are buying both cheap groceries and expensive jewellery online.
E-tailers must adapt to more choosy Filipino e-shoppers
‘Green’ practices and livestream sales are the key trends.
Nearly 7 in 10 Filipino travellers prioritise shopping during holiday trips
They are also increasingly opting for contactless payments.
Shakey’s Pizza Asia eyes US expansion
The registration is expected to be completed on 27 October.
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1. Consumer goods excellence lauded at FMCG Asia Awards 2024 2. Swarovski cracks TikTok to scale luxury amongst Gen Zs 3. Personal Collection's Tuff wins FMCG Asia Awards 2024 for excellence in home care 4. Singapore e-commerce market to reach $24.8b by 2028 5. Pharmacity brings home win at FMCG Asia Awards 2024Resource Center
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Suntory Taiwan takes home win at FMCG Asia Awards 2024
![Suntory Taiwan takes home win at FMCG Asia Awards 2024]()
Co-Written / Partner
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
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Why micro-retail is the way to go to reach Southeast Asian shoppers