Vietnam

Vietnamese consumers increase spending activities

Vietnamese consumers increase spending activities

Inbound tourist spending on luxury retail in Vietnam has grown by 168% since 2019.
2 days ago

Nestlé La Vie Vietnam brings home two titles at FMCG Asia Awards 2024

The company has embarked on a groundbreaking journey with 5 Sense Nature Regeneration Guide, setting a new standard in the Vietnam market.

Saigon Beer Alcohol Beverage Corporation lauded at FMCG Asia Awards 2024

It has leveraged innovative technology to create an immersive customer experience.

Health & Happiness wins FMCG Asia Awards 2024 for collagen product launch

Its Swisse brand has valorised the collagen market with the launch of its collagen product Collagen MOV.

Pharmacity brings home win at FMCG Asia Awards 2024

The brand’s ongoing focus on customer satisfaction and strategic marketing has driven impressive growth.

Lion Brewery (Ceylon) PLC triumphs in 2 categories at FMCG Asia Awards 2024

The company remained a leader in Sri Lanka’s alcoholic beverage industry amidst economic challenges and economic volatility.

Ha Noi’s retail sales up 9.3% in Q1 2024

This growth outpaced the national average increase of 8.2% in Vietnam’s retail sale.

Morinaga Nutritional Foods Vietnam unveils innovative product line

It leverages Morinaga Milk's extensive experience and advanced technologies to drive market innovation.

DOJI Gold & Gems Group takes home win at Retail Asia Awards 2024

It has optimised its personnel and operating costs in sales activities.

Identifying what drives retail market transformation

PwC Vietnam highlights the importance of understanding evolving customer demands and industry landscapes.

Vietnam pharmacy chain taps technology to better serve customers

FPT Long Chau commits to innovation and personalisation, but not at the expense of customer trust.

Morinaga Nutritional Foods Vietnam unveils sustainability strategies

MNFV's sustainability management is structured around four pillars.

Global uncertainties influence Vietnamese consumer preferences

Still, the country’s retail and e-commerce sectors continue to expand.

Demand for convenient and sustainable packaging in Vietnam increases post-pandemic

The shift fuels eco-conscious consumerism, creating opportunities for brands to adopt innovative packaging.

How TikTok drives consumer behavior through ‘shoppertainment’

It seamlessly integrates product discovery with entertainment value.

MINISO launches first IP collection store in Vietnam

There are now over 70 MINISO stores spread across nearly 30 provinces in the country. 

Consumers’ growing disloyalty to brands requires stronger omnichannel strategies

Retailers need to be present everywhere as a new breed of ‘zero consumers’ prefers to explore, says analyst.