Siam Piwat forms strategic global luxury alliance with major international brands

It builds a connected global luxury ecosystem across multiple industries.

Siam Piwat Group, operator of Siam Paragon, Siam Center, and Siam Discovery, has announced a strategic partnership with global luxury and lifestyle leaders Belmond, Galeries Lafayette, Insignia, and MJets.

The collaboration expands Siam Piwat’s Global Privilege Partnership and strengthens its “Global Luxury Ecosystem,” linking luxury retail, hospitality, aviation, and lifestyle services under a unified network of benefits for ONESIAM members and partners.

Siam Piwat said the initiative aims to create a borderless luxury experience across Thailand and international markets, combining premium retail destinations with private aviation and ultra-luxury hospitality services.

The company added that the partnership supports its goal of positioning Thailand as a global luxury hub and expanding its international luxury network.