, Singapore
305 views
Photo from pressfoto via Freepik.

S'pore consumers plan to shop in holiday sales period

Nearly a quarter plan to shop via TikTok Shop, followed by other apps like Amazon and Grab.

Singaporean consumers plan to shop in the upcoming holiday sales period like 11.11, 12.12 and Chinese New Year, with 41% planning to make purchases and 52% of those considering luxury goods, according to a LoopMe report.

The survey, which polled 3,496 Singaporeans, said that four in ten shoppers intend to buy gifts during this period, whilst 21% are undecided. However, over half of respondents said promotions drive them to buy more, creating opportunity for brands to use sales-focused messaging to attract consumers.

Nearly a quarter (24%) of Singaporean consumers plan to shop via TikTok Shop, with other platforms like Amazon (12%), Grab (10%), and foodpanda (4%) also being popular choices. Apparel and footwear top the shopping list for two in ten consumers, followed by jewellery at 16%.

Simon Stone, general manager for International (EMEA & APAC) at LoopMe, emphasised the importance of integrating apps such as TikTok Shop into holiday marketing strategies, enabling brands to capture the attention of both new and existing customers with holiday discounts.

Follow the link s for more news on

Kawan Lama Indonesia mengaburkan batas antara belanja online dan offline

Pengunjung  platform e-commerce grup, Ruparupa.

K3Mart memadukan budaya Korea dan produk UMKM lokal dalam satu gerai

Convenience store itu menyediakan perbandingan produk impor dan produk lokal sebesar 50:50 di 30 outlet mereka.

Meningkatkan penelusuran dan efisiensi manajemen inventaris dengan barcode 2D GS1

Barcode 2D ini berfungsi sebagai penyimpanan data yang kompak.

The Coffee Bean & Tea Leaf menyeimbangkan kualitas dan kenyamanan melalui produk ritel

Mereka memperluas rangkaian produk termasuk berbagai kopi single-origin yang disesuaikan dengan preferensi pemanggangan yang berbeda.

KCG menguasai brand positioning untuk segmen premium di Indonesia

Mereka mengadopsi solusi berbasis teknologi terbaru untuk sukses mengelola 92 toko ritel di 20 kota di Indonesia.

Ini alasan brand-brand mewah meningkatkan investasi AI

Sektor ini telah menginvestasikan lebih dari $360 juta dalam AI selama tiga tahun terakhir.

Bacha Coffee menguasai retail kaya sensorik di Jakarta

Memadukan warisan dan kemewahan, Bacha Coffee Plaza Senayan menghadirkan pengalaman unik bagi pecinta kopi Indonesia.

Bagaimana WCT Malls meningkatkan penjualan tenant melalui pemasaran terarah

Melalui pemasaran terarah, mal ini meningkatkan penjualan tenant dan tingkat okupansi.