, Japan
UGV. Photo from joint press release.

Rakuten, Seiyu launches unmanned vehicle delivery

The service covers nearly 1,000 households in Tsukuba City in Japan.

Rakuten Group, Panasonic, and Seiyu will start providing deliveries to nearly 1,000 households close to Japan’s Tsukuba Station, using unmanned ground vehicles (UGVs) running on public roads, the companies said in a press release.

This will be the first time in Japan that on-demand deliveries of supermarket products will be made in 30 minutes using UGVs on public roads, the companies said.

This service is designed to deliver products sold by the Seiyu Tsukuba Takezono Store, with deliveries being made in as little as 30 minutes from the time of an order being placed. Deliveries will be made every Saturday until 30 July.

Customers can place orders on their smartphones using a dedicated website developed by Rakuten, choosing between over 2,000 products available for order from the Seiyu Tsukuba Takezono Store, including fresh foods, refrigerated and frozen foods, boxed lunches, prepared meals and everyday essentials.

Orders made are subject to a handling fee of $0.76 (JPY 110), tax included.

Follow the links for more news on

Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

MR.DIY reaches 500-store milestone in the Philippines
The brand was first launched in the country with its inaugural store in Balagtas, Bulacan.
E-Mart to open the first branch in Laos
LVMC Holdings has partnered with the retailer to expand the brand in the country.


Alfamart’s rapid expansion never overtakes quality service
With 19,087 across Indonesia and 1,680 more in the Philippines, the minimarket operator marks 25 years as a top choice for shopping.