What encourages online shoppers to trust more in cross-border stores?

Using their own currency is what compels online users to shop in cross-border stores.

Half of online shoppers prefer buying from stores and merchants that use or make available their local currencies, according to a survey by DHL eCommerce.

Of the 23 countries surveyed, Australia is the most responsive with 63% of participants relying on online pricing in local currencies that give them reassurance, followed by India with 62% and South Africa with 61%.

The report also showed 49% of global customers wanted a “free and simple” returns policy, and 47% favouring online stores to provide clear information on customs charges.

ALSO READ: Who are the leading consumer segment in Southeast Asia?

Survey participants also cite well-packaged goods, transparent consumer rights, websites in their native language and carbon off-setting as many of the assuring reasons for cross-border shopping.

The report surveyed 11,500 active online customers from 23 countries.

Also Read

Shopee Malaysia introduces '15 Days Free Returns' program

Diving into digital platforms and young Filipino shopping habits

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit