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Swarovski cracks TikTok to scale luxury amongst Gen Zs
The Austrian glassmaker is working with influencers to connect with the Singaporean market.
3 days ago
Swarovski cracks TikTok to scale luxury amongst Gen Zs
The Austrian glassmaker is working with influencers to connect with the Singaporean market.
3 days ago
Starbucks Korea opens high-tech store in Seoul
Its first reserve-only branch features AR art installations and a Mixology Bar.
Decathlon gets closer to hybrid Singaporean shoppers through pick-up service
The world’s largest sporting goods retailer lets clients pick up online orders on the go.
Deliveroo Shopping for nonfood items launched in Singapore
Shoppers may now access beauty and pet care, and consumer electronics on the delivery app.
MR.DIY expands deep into Indonesia’s suburbs
The company has grown to more than 850 branches in just seven years.
Southeast Asian retailers go live to take orders
Social media are no longer just spaces for sharing selfies; they’ve become shopping hubs.
Philippine retailers told to boost omnichannel space
Shoppers want a seamless experience, whether browsing in-store or shopping online.
Philippines’ Ever Bilena rides next wave of cosmetics growth
The brand is banking on Gen Zs in the rapidly evolving beauty product landscape.
Lazada Philippines becomes all things to all e-shoppers
Customers are buying both cheap groceries and expensive jewellery online.
Retailers must regain trust of stingy consumers
Sellers need to adapt and engage with more customers to avert a decline in sales.
Hong Kong’s K11 MUSEA bridges art, culture, and retail
Visitors find top-tier brands and museum-grade art pieces at the cultural-retail landmark.
Toys ‘R’ Us Asia banks on ‘kidults’ to drive toy sales
Teens and adults aged 12 years and over are buying beloved toy brands from the 80s and 90s.
Meta is investing big in business messaging
Companies can boost sales by reaching more customers on Messenger, Instagram and WhatsApp.
MINISO opens biggest global store in Jakarta
The Chinese retailer aims to hit 1,000 stores in the next five years from about 300 now.
PUMA targets tech-savvy youngsters on TikTok
The world’s third-biggest activewear maker uses local influencers to connect with its market.
How retailers can successfully engage the growing Gen Z market
Globally, Gen Zs are expected to have a total consumer spending of $12t by 2030.
K3Mart blends Korean culture and local MSME products in one store
The Indonesian convenience store offers a 50:50 ratio of imported and local products in their 30 outlets.
Most Read
1. Consumer goods excellence lauded at FMCG Asia Awards 2024 2. Swarovski cracks TikTok to scale luxury amongst Gen Zs 3. Personal Collection's Tuff wins FMCG Asia Awards 2024 for excellence in home care 4. Singapore e-commerce market to reach $24.8b by 2028 5. Tapestry and Capri Holdings end merger agreement amidst legal uncertaintyResource Center
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Suntory Taiwan takes home win at FMCG Asia Awards 2024
![Suntory Taiwan takes home win at FMCG Asia Awards 2024]()
Co-Written / Partner
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
Commentary
Why micro-retail is the way to go to reach Southeast Asian shoppers