Euromonitor International
Euromonitor International is the world's leading independent provider of strategic market research. With a global network of analysts and market research on every key trend and driver, Euromonitor's market research reports empower organisations and brands of all sizes with strategic data, analysis, and consumer trends in a single, affordable resource.
See below for the latest Euromonitor International news, analysis, profit results, share price information, and commentary.
Easy and challenging steps to make SG brands ‘world-class’ competitive
Easy and challenging steps to make SG brands ‘world-class’ competitive
Marketing experts advise investing in omnichannel strategies and talent to diversify brands in a global space.
Japan’s games, puzzles market almost double in 2022
Driven by Pokemon, it recorded the fastest growth in Asia.
In a Barbie World: Barbie movie could boost doll sales
The industry is expected to grow 16% in 2026 from 2022 levels.
How childless households will impact milk formula and toys market sales
The milk formula market is seen to drop due to low number of children.
C-beauty brands outperform in China: report
Sales of brands amongst the top 20 brands in colour cosmetics grew to 28% in 2022.
Beauty and personal products may grow by US$39.3b by 2027
Euromonitor International identified four Asian beauty trends.
Why Athleisure's Pulse is Racing in Southeast Asia
When COVID-19 disrupted our lives a few years ago, consumers swapped their skinny jeans and trouser suits for comfy leggings and joggers and haven’t looked back since. Athleisure has taken the world by storm, and consumers in Southeast Asia love it.
Out and about, Asia Pacific consumers seek tactile experiences
Retailers need to use their stores for brand storytelling and multifunctional purposes to engage customers.
New products, rewards and payment methods could attract budget-conscious consumers
Experts cite brands’ ingenious strategies to draw customers like tapping into their interest in games and virtual reality.
What brands in Vietnam need to know about the new duty-free zone
Da Nang will create a trade complex that includes a duty-free zone.
Gen Zs are becoming China’s biggest spenders
21% of these consumers are ready to spend 16% of their income on luxury.
Supplier collaboration helps identify bottlenecks, address sustainability programmes: Euromonitor
This comes as retailers are equipped with an increasing variety of technologies to cater to changing consumer needs.
Women expect ‘lifestyle-centric’ menstrual products
This pushes brands to highlight comfort and health in menstrual care.
How enhanced customisation pushed brands' sales growth
Starbucks and Samsung used the strategy to increase sales.
E-commerce leverage in-app games to drive consumer spending
Three in 10 people visited e-commerce platforms even if they had nothing to buy.
Three ways retailers can serve ‘budgeteers’
A budgeteer is someone who is not willing to spend more than necessary.
Millennials are more likely to engage with brands for product changes
55% would want to influence product innovation, Euromonitor found.
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