ADNA
ADNA is a Creative Intelligence agency with access to a global audience of over 600m ‘real’ people, powered by a proprietary quantitative research engine that uses zero-party data. Founded in 2020, ADNA combines right-brain solutions to left-brain problems to give its clients a competitive edge.
See below for the Latest ADNA News, Analysis, Profit Results, Share Price Information, and Commentary.
Around 7 in 10 SEA consumers wait for online sale seasons
Around 7 in 10 SEA consumers wait for online sale seasons
The “deal-hunting” behaviour can be seen more in Singapore, Malaysia and Indonesia.
Shopee, Lazada are top online shopping platforms in SEA
Convenience is the top reason for shopping online amongst Southeast Asian consumers.
Join the community
Most Read
1. Shopee allocates $38.46m to SME programmes for 2026 2. Lazada launches tiered membership programme in six Southeast Asian markets 3. China’s FMCG market logs 1.3% growth in Q3 on more O2O purchases 4. IKEA opens first New Zealand store at Sylvia Park 5. Singapore shoppers start year-end buying earlierResource Center
Events
Event News
Co-Written / Partner
BAKEN brings home the bacon at FMCG Asia Awards 2025
The Filipino snack brand transformed bacon into both a culinary canvas and a consumer favourite.