Retail Asia Awards 2023 Winner: NTUC FairPrice Co-Operative Ltd (Specialty Store of the Year - Singapore)
NTUC FairPrice Co-Operative Ltd clinches the Specialty Store of the Year - Singapore category at the Retail Asia Awards 2023 for its new flagship store at the Centrepoint, FairPrice Finest.
The company has expanded the grocery concept, doubling the seating capacity and introducing new areas such as the grocer kitchen and grocer cafe. FairPrice Finest's goal is to provide customers with a complete dining experience and offer value through competitive pricing, unique items, and a variety of options. Its Centrepoint store, located in Orchard, was seen as an opportunity to create a unique and innovative shopping experience. Customer insights and surveys helped shape the store's layout and product selection. Know more about NTUC FairPrice Co-Operative Ltd's success and plans in the coming years from Tan Huey Ling, General Manager, FairPrice Finest.
Learn more here: FairPrice elevates premium shopping experience at The Centrepoint
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