APAC Mega Sale
Shopping campaigns may be a key to saving amidst rising prices
Shopping campaigns may be a key to saving amidst rising prices
Shopee reported its users saved US$1.7b on groceries and essentials in 2022.
Mega Sale days lead to new product discovery: report
Around 94% of APAC consumers are keen on trying new brands during Mega Sale days.
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FMCG Asia Awards 2025 Winner: Olivier Jakubowicz of Nestlé Japan Ltd.
Olivier Jakubowicz of Nestlé Japan highlights the KitKat Juken campaign, which transformed exam season into a cultural moment of hope.
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When AI becomes the front door: How marketing in Singapore will really change in 2026