News

Stores

Staff Reporter

, Singapore

Published:

1 month ago

Photo by National Gallery Singapore.

CapitaLand, National Gallery SG renews partnership for ‘art-meets-retail’ experiences

The second installation will take place at three CapitaLand malls.

CapitaLand and National Gallery Singapore have renewed their partnership for the second consecutive year involving art installations in CapitaLand malls to deliver “art-meets-retail” experiences to consumers.

In a statement, CapitaLand said the first project under the renewed partnership was the installation of The Gachapartment Complex (2024) by Nikkei at Funan’s Underground Pedestrian Link during the Light to Night Festival 2024 in January.

The area features toys that “lived intricate lives that mirrored our own.” It is also supported by an augmented reality component developed by Temasek Polytechnic students.

ALSO READ: Megaworld taps amusement entertainment concept to increase customers' stay in malls

The second instalment in August will feature the debut of illustrator Priscilla Tey with her installation titled “It Takes A Village” which will take place at CapitaLand malls - Raffles City Singapore, Plaza Singapura, and CQ @ Clarke Quay.

“We are pleased to extend the partnership with National Gallery Singapore to continue bridging the gap between art and the community at CapitaLand malls. At the heart of our partnership, visitors can look forward to a diverse mix of unique art-meets-retail experiences that celebrate the spirit of creativity and our community,” said June Tan, Head, Business Partnerships and Retail Marketing, Retail & Workspace, CapitaLand Investment.

Tey’s installation will also offer interactive experiences with the activation of AR components through Instagram.

Follow the link for more news on

Malls

Also Read

Sephora launches DRUNK ELEPHANT in Mainland China

Chanel tops South Korea's luxury market

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit

Top News

How Gen Z's thirst for innovation shapes cocktail culture

Gen Z consumers report higher spending on pubs, clubs, or bars.

1 day ago

FairPrice Group offers over $4.5m in May Day discounts

From 25 April, union members get a 50% discount on selected essential items for three weeks.

1 day ago

Sephora launches DRUNK ELEPHANT in Mainland China

It is now accessible in Sephora stores located in major cities such as Beijing, Shanghai, Guangzhou, and Chengdu.

Fashion

1 day ago

Chanel tops South Korea's luxury market

It surpassed Louis Vuitton with sales of $1.2b (KRW1.7t).

Fashion

1 day ago

Exclusives

ZALORA ramps up sustainability amidst rising demand for eco-products

Customers of ZALORA who shop for sustainable products are increasing year by year.

3 days ago

Two reasons why Zalora’s fulfilment centre skipped futurism

ZALORA’s strategy enables the processing of up to 200,000 orders daily.

E-commerce

3 days ago

Brand-building for Unilever International goes beyond consumer care

The brand’s innovative practices benefit both consumers and workers.

Stores

Rise of minimarts compels large-format stores to rethink growth strategy

Their focus should shift towards customer density instead of store scale.

Stores

Event News

EY’s Olivier Gergele highlights how retailers can navigate and thrive in today’s complex landscape and evolving consumer preferences

Co-Written / Partner

By implementing a sound omnichannel strategy, prioritising the consumer experience and adapting to changing trends, retailers can differentiate their value proposition.

Key figures at Seamless Asia fan e-commerce excitement over AI

Co-Written / Partner RSM's David Eu offers insights on e-commerce, technology, and collaborative innovation driving retail transformation

Co-Written / Partner Euromonitor’s Hiromi Yamaguchi: Loyalty programmes, digital integration vital amidst evolving consumer expectations

Co-Written / Partner EY’s Olivier Gergele highlights how retailers can navigate and thrive in today’s complex landscape and evolving consumer preferences

By implementing a sound omnichannel strategy, prioritising the consumer experience and adapting to changing trends, retailers can differentiate their value proposition.