
FairPrice brings 50 new Thai products to Singapore
The company also kicked off its Thailand Fair across 100 FairPrice outlets.
FairPrice Group (FPG) has brought more than 50 new Thai food products to Singapore through the I Love TH, Best of Thailand by Tops campaign.
I Love TH is the company’s latest initiative with Thai food retailer Central Food Retail Group (CFG), to meet growing consumer demand for Thai products.
87 FairPrice, FairPrice Finest, FairPrice Xtra, and FairPrice Online now have a wider selection of Thai snacks, including Snacker, My Choice Thai, and Tops.
As part of the campaign, FPG also kicked off its Thailand Fairx across more than 100 FairPrice outlets. It will run until 18 June.