, Singapore
Image by Adrian from Pixabay

E-commerce giants outshine Facebook in SG marketplace safety ratings

In 2023, Singapore reported 9,783 e-commerce scam cases.

Half of e-commerce scams in Singapore last year occurred on Facebook, with cases jumping from 1,138 in 2022 to 4,550.

With its number of cases, the Inter-Ministry Committee on Scams (IMCS) has given the Facebook marketplace a safety rating level of 1.

"The overall safety rating assigned to each marketplace indicates the extent to which they have implemented measures that are critical to guard against scams," the IMCS explained.

IMCS rates e-commerce marketplaces based on user authenticity, transaction safety, loss remediation experience for consumers, and effectiveness of anti-scam efforts.

The highest rating an e-commerce marketplace can get is four, whilst one is the lowest.

Also lagging in scam safety is Carousell, which ranked behind Facebook.

The secondhand e-commerce marketplace saw 2,476 scam incidences, accounting for 25.3% of the total recorded in 2023.

IMCS gave Carousell a safety rating of 2.

Occupying the 3rd, 4th, 5th, and 6th place are social media platforms, Telegram, X, WhatsApp, and Instagram.

The platforms reported 787, 299, 243, and 230 scams, respectively.

Meanwhile, giant e-commerce marketplaces like Shopee, Lazada, and Amazon all received a safety rating of four.

"Shopee’s rating has improved from three ticks to the full four ticks. Shopee has implemented all the safety features deemed to be critical by the Ministry of Home Affairs (MHA)," the IMCS said.

"Shopee has fully implemented user verification against Government-issued documentation for all sellers," the committee added.

In 2024, Shopee recorded 109 scams or 1.1% of the 2023 record.

Lazada, Amazon, and Qoo10 recorded 25 (0.3%), 2 (0%), and 1 (0%) incidences of scam.

Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

India’s e-commerce market to reach $147.3b in 2024
It will be driven by the expanding internet penetration and better digital payment infrastructure.
E-commerce
Food colors market to reach $5.42b by 2031
Still, the market growth is constrained by strict regulations.

Exclusives

Brands told to come clean about beauty care
Consumers are more discerning and can easily spot fake ingredient claims.
Swarovski cracks TikTok to scale luxury amongst Gen Zs
The Austrian glassmaker is working with influencers to connect with the Singaporean market.
Starbucks Korea opens high-tech store in Seoul
Its first reserve-only branch features AR art installations and a Mixology Bar.
Decathlon gets closer to hybrid Singaporean shoppers through pick-up service
The world’s largest sporting goods retailer lets clients pick up online orders on the go.Decathlon is building on the success of its pick-up service in Singapore as it progresses toward its target of having 37 locations in the city-state in the next two years, its top official said.