Central Pattana to Invest $836m in Central Phuket Expansion

Total space will increase 40% to 500,000 square meters by 2028.

Central Pattana, the property arm of Central Group, will invest approximately $836m to expand Central Phuket, increasing the mixed-use complex’s total space by 40% to 500,000 square meters by 2028.

The project marks a major push to position Phuket as a global luxury living and investment hub, shifting beyond its traditional tourism-driven economy toward a year-round residential and lifestyle market.

A 20,000-square-meter culinary hub — the largest in Phuket outside Bangkok — will anchor the expansion, featuring premium international dining and Michelin-recognised restaurants.

The expansion comprises three main components. Central Phuket Floresta will double its luxury retail footprint by the fourth quarter of 2026, consolidating flagship boutiques and exclusive brand concepts within what is emerging as Phuket’s downtown luxury district.

Central Phuket Festival, scheduled for completion in the first quarter of 2028, will house more than 250 fashion and bridge-line brands, including Southeast Asia’s largest ZARA flagship store alongside ALO, COS, H&M, LULULEMON, ORLEBAR BROWN and UNIQLO, reinforcing Phuket’s position as a strategic entry point for global retailers expanding in Thailand.

In addition, a 5.5-acre Attractions Zone, due in the third quarter of 2028, will feature a purpose-built arena for entertainment and cultural events designed to attract international visitors.

Central Pattana said the expansion will serve as core urban infrastructure supporting Phuket’s downtown growth, alongside rising residential development and airport upgrades.

Completion is targeted for 2028.