8 in 10 SEA SMEs expect sales growth during festive season

57% of consumers prefer online shopping.

Eight in 10 (80%) Southeast Asian small and medium enterprises (SMEs) anticipate year-on-year sales growth this coming festive season, according to a FedEx survey.

The survey, which polled 200 (SMEs) and 300 consumers across 12 Asia Pacific markets, also found that 57% of consumers prefer online shopping.

In line with this, 87% of SMEs said they use third-party e-commerce platforms to broaden customer reach and enhance sales opportunities.

Additionally, 70% of consumers are motivated by substantial discounts and promotions.

Delivery continues to play a crucial role as 65% of respondents said free shipping motivates them to finalise their purchases.

However, 54% cite late deliveries as their top issue. Furthermore, the report noted that businesses can stand out through sustainability.

Nearly 90% of consumers said they want to see businesses develop more sustainable online shopping practices whilst 77% are willing to pay a premium for sustainable packaging.

Follow the link for more news on

FedEx

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit