South Korea

South Korean retailers launch marketing blitzes to woo outdoor enthusiasts

Sales of outdoor activity products have been rising among retail giants.

Metaverse palatforms in vogue amongst South Korean retailers

CU’s BGF Retail and Lotte Department Store have expressed plans to host virtual events.

Starbucks Korea limits mobile order after employee complaints

Its staff protested last October over heavy workloads during marketing events.

South Korea’s online grocer Market Kurly mulls local IPO

The IPO is slated for the first half of next year.

Regulator greenlights E-Mart’s purchase of eBay Korea

The Fair Trade Commission believes the approval will spur competition in the retail sector.

Starbucks Korea probed over unregistered pre-paid cards

The company was criticised for hiding pre-paid charges from financial supervision.

South Korea’s online brands expand to physical stores

The stores were designed to appeal to the younger generations.

Coupang faces allegations of manipulating employees’ work hours

Korean laws forbid workers from working more than 52 hours per week.

Starbucks Korea employees mull protests over workload

The wave of customers from regular giveaways may have caused complaints amongst staff.

Coupang allegedly risks data breach by storing user data in China

The company argued its Chinese subsidiary does not store personal data.

South Korea’s department stores tap into expanding art market

Lotte has recently launched an artwork sales exhibition.

Seoul announces branding 'K-Beauty' at Newsis K-Expo 2021

Domestic beauty experts ordered industry innovation measures post-pandemic.

South Korea’s stores lure customers to spend relief funds on electronics

Some have, however, criticized this, saying that the funds were meant for small businesses.

E-Mart 24 and Shinsegae open smart store in Seoul

Instant payment is made as soon as the customer leaves based on camera data.

South Korea’s home shopping operators embrace mini-programs

These programs mainly introduced the latest trends, particularly in social media.