Thailand

Through a dynamic launch, the company positioned Swisse as a leader in affordable premium wellness.

The company demonstrated leadership through a formulation that fuels happiness, growth, and potential in every child.

The store marked its launch with a new limited-edition T-shirt and the Trompe L’oeil collection.

Merchandise features Sanrio and Disney characters, amongst others, as brand enters the country.  

F&B remains the strongest driver of new leasing activity.

Following closely are non-alcoholic beverages, skin-care preparations, internet websites, and dairy products.

The store blends modern design, Thai heritage, and Cartier craftsmanship.

It also launched POP MART’s first café outside China.

More locations are expected to open in the country later this year.

Asiatique The Riverfront Destination continues to redefine urban experiences whilst paying homage to its historic roots.

It was honoured for improvements to its shopping platform, "Platform of Opportunity," and Disney-themed customer experience.

It was recognised in the Domestic Retailer of the Year - Thailand, Hypermarket of the Year - Thailand, and Influencer Marketing Campaign of the Year - Thailand categories.

It was recognised with the Eco-Friendly Mall of the Year - Thailand and Integrated Campaign of the Year - Thailand accolades.

It offers a diverse range of products and engages customers through signature events to meet various sports and activity needs.

It has expanded with 24 new stores in 2024 and has redefined retail excellence through a store clustering model and planogram-driven merchandising.

The company earned two accolades, testament to its unwavering commitment to delivering exceptional value, nationwide reach, and customer-centric innovation.