Published:
2 years ago
119 views

FMCG Asia Awards 2023 Winner: PT Kino Indonesia Tbk

PT Kino Indonesia Tbk's groundbreaking campaign for Ellips Hair Mist earned the prestigious Consumer Good of the Year (Hair Care) - Indonesia at the FMCG Asia Awards 2023.

Marketing head Lidwina Natalia reveals their winning formula which includes blending online-offline strategies and dynamic partnerships to achieve this success. This holistic approach not only enhanced brand visibility but also set a new benchmark in customer engagement.

Dive more into their innovative tactics here.

Follow the link for more news on

PT Kino Indonesia Tbk
FMCG Asia Awards
Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Yes, contact me 
I want to download the media kit 

Most Read

1. Deliveroo exit triggers food delivery duopoly in Singapore 2. Indonesia consumers shift toward global brands as domestic preference falls 3. Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector 4. Malaysian retailers told to adopt multi-layer strategy as marketplace reliance grows 5. Probability disclosures unlikely to dent blind-box demand in Singapore

Top News

Manila retail strengthens as foreign brands expand in 2026
Manila retail strengthens as foreign brands expand in 2026
Manila retail strengthens as foreign brands expand in 2026
F&B segment remained the key driver of growth.
2 days ago
Grocery aisles go experimental as Gen Z drives 'newstalgia' food trend
Grocery aisles go experimental as Gen Z drives 'newstalgia' food trend
Grocery aisles go experimental as Gen Z drives 'newstalgia' food trend
Demand is rising for sweet-spicy-tangy “swangy” flavor profiles.
2 days ago
Birkenstock expands Japan presence with new Osaka concept store
Birkenstock expands Japan presence with new Osaka concept store
Birkenstock expands Japan presence with new Osaka concept store
The store includes a Care Essentials area.
Stores
2 days ago
Experiential concepts gain traction in Greater Kuala Lumpur retail scene
Experiential concepts gain traction in Greater Kuala Lumpur retail scene
Experiential concepts gain traction in Greater Kuala Lumpur retail scene
International retailers continued to enter the market.
2 days ago

Exclusives

Probability disclosures unlikely to dent blind-box demand in Singapore
Probability disclosures unlikely to dent blind-box demand in Singapore
Probability disclosures unlikely to dent blind-box demand in Singapore
They could reassure rather than deter core buyers.
2 days ago
Deliveroo exit triggers food delivery duopoly in Singapore
Deliveroo exit triggers food delivery duopoly in Singapore
Deliveroo exit triggers food delivery duopoly in Singapore
Consolidation may lift fees and commissions as Grab and Foodpanda dominate.
5 days ago
Asia‑Pacific airports rework strategies to lift retail sales
Asia‑Pacific airports rework strategies to lift retail sales
Asia‑Pacific airports rework strategies to lift retail sales
They are changing tenant mix and checkout systems to capture higher‑yield spending.
Global brands accept high costs as gateway strategy squeezes local shops
Global brands accept high costs as gateway strategy squeezes local shops
Global brands accept high costs as gateway strategy squeezes local shops
International operators arrive with established digital marketing capabilities and supply chains.

Event News

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN
FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN
Rachel Carrasco, Founder and CEO of BAKEN, highlights how its Real Bacon Crisps have elevated Filipino snacks to global standards.
PGMall’s 'ConsuMerchant' model lets shoppers earn up to 3.5% cashback
E-commerce PGMall’s 'ConsuMerchant' model lets shoppers earn up to 3.5% cashback
Retailers told to challenge market norms with ‘intelligent naivety’
Retailers told to challenge market norms with ‘intelligent naivety’
Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector
Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector

Videos

Global brands risk underperforming without India localisation

Global brands risk underperforming without India localisation

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN

APAC retailers deploy AI to improve loss prevention

APAC retailers deploy AI to improve loss prevention

Telehealth platforms shift primary care to virtual-first models

Telehealth platforms shift primary care to virtual-first models

View more videos
Join the community

Thought Leadership Centre

Asia Pacific businesses face challenges in B2B e-commerce payments

NTT DATA Named a Leader in Everest Group’s Banking & Financial Services Risk & Compliance PEAK Matrix® Assessment 2023 Report

In Association with

Most Read

1. Deliveroo exit triggers food delivery duopoly in Singapore 2. Indonesia consumers shift toward global brands as domestic preference falls 3. Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector 4. Malaysian retailers told to adopt multi-layer strategy as marketplace reliance grows 5. Probability disclosures unlikely to dent blind-box demand in Singapore

Resource Center

Perfecting Retail Execution: A practical guide

Baby Bunting: Analytics-powered partnership

The Retail Pulse: Discoveries from Zebra’s 16th Annual Global Shopper Study

Pandemic Accelerated Retail Experience in Southeast Asia: Digitalisation and Retail Innovations

Accelerating Innovation in Retail

Risk and rewards of buy now, pay later arrangements

Self-Service: The Next Level Retail Evolution

Retail Asia E-Commerce Digital Conference

Print Issue

Read Here
Advertise
Sign Up

Awards

Jun
03

Retail Asia Awards

Events

Apr
30

Retail Asia Summit - Thailand - April 30, 2026

May
12

Retail Asia Summit - Indonesia - May 12, 2026

May
26

The 2026 APAC Supply Chain Playbook: AI, Resilience, and Smart Trade-Offs

Sep
29

Retail Asia Summit - Singapore - September 29, 2026

Partner Events

Sep
22

Retail Show Australia 2026

Event News

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN
FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN
Rachel Carrasco, Founder and CEO of BAKEN, highlights how its Real Bacon Crisps have elevated Filipino snacks to global standards.
PGMall’s 'ConsuMerchant' model lets shoppers earn up to 3.5% cashback
E-commerce PGMall’s 'ConsuMerchant' model lets shoppers earn up to 3.5% cashback
Retailers told to challenge market norms with ‘intelligent naivety’
Retailers told to challenge market norms with ‘intelligent naivety’
Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector
Fragmented data infrastructure slowing down AI deployment in Malaysia's retail sector

Videos

Global brands risk underperforming without India localisation

Global brands risk underperforming without India localisation

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN

FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN

APAC retailers deploy AI to improve loss prevention

APAC retailers deploy AI to improve loss prevention

Telehealth platforms shift primary care to virtual-first models

Telehealth platforms shift primary care to virtual-first models

View more videos

Partner Sites

Singapore Business Review
Singapore Business Review
Asian Banking and Finance
Asian Banking and Finance
Asian Power
Asian Power
Asian Business Review
Asian Business Review
Insurance Asia
Insurance Asia
Hong Kong Business
Hong Kong Business

Commentary

E-commerce

APAC retailers need to rethink where fraud prevention begins

How Singapore consumer brands can build strong supply chains amidst rising input costs

E-commerce

The CX illusion: Why retail’s digital investment isn’t delivering

E-commerce

The future of agentic commerce in APAC: Why identity will anchor hybrid experiences