Gome App launches 20,000 goods from JD Super

The products will be promoted through live-streaming.

Gome App has launched nearly 20,000 stock keeping units (SKUs) of first party consumer goods from JD’s online supermarket JD Super, according to a press release. These include packaged foods, beverage, and maternal and baby products.

JD Super will provide logistics and after-sales service. In the future, the products will be promoted through social e-commerce and live-streaming.

In March, Gome launched a third-party flagship store on JD. On 28 May, JD partnered with Gome Retail focussing on product purchase and sale, logistics and financial services, and more. JD will also buy $100m worth of convertible bonds in Gome. In the future, the two companies are looking to achieve better integration of their supply chain.