Shopee enters Singapore Book of Records

E-commerce platform Shopee ushered in Shopee 9.9 Super Shopping Day, its biggest annual shopping event, by inking its own piece of history into the Singapore Book of Records.

Shopee was awarded the certificate for ‘Most number of people shopping on an e-commerce platform simultaneously’. The record was set on 31 August this year at Shopee's headquarters in Singapore, where 453 employees gathered to hit the purchase button at the same time.

“We are delighted to kick-off Shopee 9.9 Super Shopping Day by setting a new national record. Coming together as one Shopee family to set a national record embodies #LifeAtShopee, which is a representation of the team spirit and hard work displayed by all Shopee employees. We are also thrilled to set this record in line with Shopee 9.9 Super Shopping Day, our biggest sale of the year and the largest shopping event in the region. Everyone at Shopee is in full gear to ensure we provide shoppers with a seamless and fun shopping experience during this year’s 9.9 event,” said Zhou Junjie, chief commercial officer, Shopee.

After last year’s successful 9.9 event, which saw a three-fold uplift in orders and a five-time increase in site traffic, Shopee is upping the ante this year with a 14-day mega shopping event which started on 27 August and will last till 9 September. During Shopee 9.9 Super Shopping Day, shoppers can enjoy a diverse range of unbeatable deals from around 100,000 sellers and brands. On 9 September, shoppers can also look forward to exciting promotions including 99-cent deals on best-selling products and Flash Deals up to 90% off.

“Shopee has grown tremendously in the past year. We now boast around 160 million users across the region, including around 1.8 million in Singapore. At the same time, the number of sellers on Shopee has doubled to over seven million, showing how we are quickly becoming the online shopping destination of choice for both shoppers and sellers in the region. To thank all our users for their continued support, we have extended this year’s Shopee 9.9 Super Shopping Day to feature two weeks of non-stop promotions so customers can save even more on the products they love,” said Zhou.

Shopee 9.9 Super Shopping Day will offer various promotions including Buy-1-Get-1 deals, best sellers at 99 cents, up to 90% off products from brands such as Acer, Dumex and Laneige during the Super Flash Sale, and more. On top of that, Shopee will be running hourly Flash Deals from 12am to 11pm.