CHARLES & KEITH introduces first exclusive showroom at new Japan flagship store

The new exclusive showroom will feature the brand’s new products to media and celebrities.

CHARLES & KEITH has opened a new boutique outlet in Japan, which featured the first dedicated showroom for press and stylists.

Located over the Omotesando district in Shibuya, the store is the first in the brand’s global network to include a specialised showroom containing product previews and personalised influencer experiences from CHARLES & KEITH’s catalogue.

The store’s façade is decked with stainless steel fluted panels to connect to the store’s minimalist interior. Porcelain tiles cover the walls and floors to bring a seamless impression of the space.

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Over its 185 square metres space are the brand’s sixth-generation store concept with a cementitious paint finish, warm limestone interiors, and neutral tonal carpeting to bring an immersive and relaxing atmosphere.

Over the second level is its dedicated showroom, featuring the latest product collections intended to tap into the Harajuku crowd. The space is aimed to be the ideal hub for media personnel, stylists, and celebrities for CHARLES & KEITH’s product launches.

Currently, the Holiday 2023 collection is available at the Omotesando store.