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How can SEA businesses expand their presence through social media?
8 out of 10 consumers in the region use online platforms to discover items they want to buy.
Instagram is most-used by influencers but has the lowest growth: AnyMind
Campaigns that ran on YouTube and Twitter increased YoY by more than two times.
6 ways SEA businesses can adopt to digital consumers' growth
SEA is the new e-commerce powerhouse, Facebook and Bain & Company said.
SEA digital consumers to reach 350 million by end-2021
The report also said that digital retail share in the region grew 85% year-on-year.
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Suntory Taiwan takes home win at FMCG Asia Awards 2024
![Suntory Taiwan takes home win at FMCG Asia Awards 2024]()
Co-Written / Partner
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
The ageing of its Kakubin brand brought the need for repositioning and premiumisation.
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Why micro-retail is the way to go to reach Southeast Asian shoppers