FMCG Asia Awards 2023 Winner: Lion Brewery Ceylon PLC
Silenced by Sri Lanka's advertising walls, Lion Brewery Ceylon PLC roared with its packaging.
A bold shift from ads to artistry, their cans and bottles became canvases of adventure, leadership, and environmental responsibility. This strategic move not only defied marketing norms but ignited a 20% market share surge and a consumer passion for exploration and purpose.
At the FMCG Asia Awards 2023, Lion Brewery was not just crowned champion for Product Packaging of the Year - Sri Lanka – they redefined the game, proving that even in the dark, packaging can shine brighter than any billboard.
Learn more here.
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