APAC social ad spend
APAC brands reinvests highest percentage of revenue in media spend
APAC brands reinvests highest percentage of revenue in media spend
Around 4.6% of the brand revenue of APAC brands was spent on advertising.
APAC social media ad spend up 8% YoY in Q1 2022
The average monthly ad spend per brand was $1,500.
APAC social ad spend rises 24% QoQ in Q4 2021: Emplifi
It rose 11% year-on-year to $2,793.12 per ad account per month.
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AI-driven marketing isn’t just the future, it’s already proving its value – EY’s Olivier Gergele
Retailers who embrace digital innovation, stay agile, and keep the consumer at the centre are best positioned to lead.
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Digital giants to retailers: The playbook for scaling ad revenue with onsite retail media