Lady M integrates Singapore into ASEAN growth plan
Singapore remains a key market for Lady M expansion.
Lady M Confections Co., Ltd. (Lady M) reaffirms Singapore as part of its global growth plans and announces a transition in the market as part of its long-term strategy for Southeast Asia.
The city-state retains its significance to the company as its first international market outside the United States, serving as a bridge to the broader Southeast Asian region.
It was brought to Singapore in 2013 through a licensing arrangement with Caerus Holdings Pte. Ltd., which concluded on 11 December 2025.
Ken Romaniszyn, Chief Executive Officer of Lady M, says that taking a more direct role in Singapore will help further enhance brand experience, quality, consistency, and customer service across the region.
The company is now assuming direct control of the Singapore market as part of its globally integrated strategy.
"By integrating Singapore more directly into our global operations, we are strengthening our foundation in Southeast Asia while ensuring that the Lady M experience remains consistent with the high standards our customers expect worldwide."