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Conscious consumerism, experiential selling are the top retail trends in Singapore for 2020
Conscious consumerism, experiential selling are the top retail trends in Singapore for 2020
Singaporeans are willing to pay premium prices for products that are more sustainable.
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1. SM Supermalls pivots to experience-led retail with $2.6b national rollout 2. CHAGEE targets prime sites to drive Asia-Pacific expansion 3. Digital adoption and UPI payments fuel India’s e-commerce expansion 4. Shopee powers Sea Limited to $1.6b full-year net income 5. Online shopping boom drives 17.7% growth in Singapore’s ecommerceResource Center
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Influencer-led content, short-form video drives results over traditional metrics
The shift is fuelled by algorithms prioritising watch time and engagement.