Syed Natashrul
With over 20 years of experience working closely with businesses across the Asia-Pacific region, Syed brings deep regional knowledge and a proven track record in leading market expansion. He has a genuine passion for helping enterprises connect and grow through IoT solutions, building strong strategic partnerships across ASEAN, Greater China, Japan, and Korea.
Before joining Wireless Logic, Syed played a key role in establishing Kigen’s presence in Asia, supporting organisations with advanced connectivity solutions and fostering trusted relationships with clients from established corporations to emerging innovators. Earlier, he spent seven years at Thales, collaborating with stakeholders across South-East Asia on secure software and identity solutions.
Commentary
Protecting Indonesia’s retail businesses through resilient cellular connectivity
Why e-commerce winners in SEA are rethinking operating models
Why flexible storage is the backbone of the pop-up economy
How point of sale became the hub for customer experience
APAC retailers need to rethink where fraud prevention begins
How Singapore consumer brands can build strong supply chains amidst rising input costs