Singapore electronics store taps payment firm for seamless online shopping

Stripe helps LG Electronics to ensure optimal experience during peak season.

LG Electronics' online store has tapped Stripe, a financial platform, to improve the shopping experience in Singapore by offering an easier payment experience and preventing fraud.

In a statement, Stripe said the integration of their solutions in LG Electronics’ online site provides an intuitive checkout experience using Stripe Payment Elements, better authorisation rates, wider acceptance of international cards, and fraud prevention with Stripe Radar.

With this, LG customers can pay securely online with credit and debit cards, Apple Pay, Google Pay and PayNow.

“The integration provides LG with a unified view of its revenue flows from multiple payment methods in a single dashboard,” read the statement.

"A smooth online shopping experience builds trust with demanding customers, especially when buying big-ticket items like home entertainment and appliances. LG is enhancing this experience so their customers can purchase with peace of mind," said Sarita Singh, Managing Director for Southeast Asia at Stripe.

This comes as Singaporean consumers’ expectations are high as the market also has a 60% e-commerce penetration rate.

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