
Home-Fix unveils new concept store and launches consulting services
Home-Fix, Singapore’s leading home improvement and lifestyle store, has introduced a new concept store, Elements by Home-Fixat Marina Square. Beyond the hardware, the new store offers ‘software’ that transforms a house into a home, including consulting services and professional solutions.
The new venture marks the coming of age of the stalwart Singapore brand which started humbly as a family-owned hardware shop.
Elements by Home-Fixis focused on providing all essential components and services for each and every part of the house, from the living room to the bathroom, shower, bedroom and even garden.
Conceptualised to meet new consumer needs and preferences, the almost 9,000sqf store features a refreshing and inviting setting which aims to deliver an inspirational and all-rounded shopping experience.
At Elements by Home-Fix, customers have access to consulting advice from the store’s knowledgeable advisors. From the initial requirements such as wet works and plumbing services, space planning and design, to adding the final touches, professionals are at hand to provide assistance.
The warm and cosy store interior is complemented by the extensive selection of quality hardware, lifestyle accessories, kitchenware and other home essentials carefully sourced by a team of experienced buyers. Besides established names such as Hurom, SimpleHuman, Yale and Eko, the new store also stocks several new brands, some of which are exclusive to Home-Fix.
Each display area is helmed by a product advisor who possesses expert knowledge of the merchandise and who is well-equipped to make recommendations according to customers’ requirements and problems.
A substantial area is dedicated to Do-It-For-You™ (D.I.F.Y), where specialised product experts offer advice and solutions for home improvements needs ranging from lighting to electrical and household security. D.I.F.Y also offers supply, installation, repair and even painting services.