, APAC
Photo from JD.com

JD Worldwide opens Paris warehose for cross-border purchases to China

The fashion goods warehouse will contain over 100 brands.

JD Worldwide has launched its first self-operated direct procurement warehouse for fashion goods in Paris, France, enabling the entry of more European brands into the Chinese market.

Situated in Val-d’Oise, the facility will house merchandise of different product categories, such as beauty products, jewellery, and luxury items, from over 100 renowned brands. The products will originate from France, Germany, the United Kingdom, Italy, Spain, and other European markets.

In addition, JD Worldwide has also opened an online store linked to the Paris warehouse. Customers can also check through the JD Smart Check service that monitors the authenticity and traceability of their purchases. 

ALSO READ: JD.com inks deal with UK’s Evri for growth of European brands in China

“Our strategy focuses on expanding our supply chain to the very locations where brands are based. This innovative approach is designed to unlock new possibilities for more SMEs and specialty brands from Europe, providing them with an entry point into China’s vibrant and dynamic fashion market,” Louis Zhang, General Manager of Luxury & Fashion at JD Worldwide, stated.

Currently, JD.com continues to a have a strong foothold with international partners, courtesy of over 1,600 warehouses, including nearly 90 bonded, direct mail, and overseas JD.com warehouses.

Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Exclusives

Dear Me Beauty eyes flagship store
The branch could serve as the foundation for broader market growth.
Erajaya Digital opens its biggest electronics store
The branch is its 80th concept store out of about a thousand branches nationwide.