Chayapat Ratchatawipasanan
Chayapat Ratchatawipasanan is a Principal Beauty and Personal Care Analyst at Mintel Reports Thailand. He is based in Bangkok and provides insights into the Thai beauty and personal care market. He previously held roles as regional skincare R&D and insights manager, specialising in sunscreen formulation and innovation research at a leading Japanese cosmetics company for over eight years.
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Commentary
APAC retailers need to rethink where fraud prevention begins
How Singapore consumer brands can build strong supply chains amidst rising input costs
The CX illusion: Why retail’s digital investment isn’t delivering
The future of agentic commerce in APAC: Why identity will anchor hybrid experiences