Impact.com
Impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go.
See below for the Latest Impact.com News, Analysis, Profit Results, Share Price Information, and Commentary.
Partnering up for a recession-proof 2023 - a retailer’s guide
Partnering up for a recession-proof 2023 - a retailer’s guide
In 2021, retailers looked forward to 2022 as the light at the end of the COVID-19 tunnel. Now in 2023 you’re more likely to be greeting the new year with some uncertainty, resignation or even dread.
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1. Levi’s opens largest single-floor store in Nagoya, Japan 2. AI-driven marketing isn’t just the future, it’s already proving its value – EY’s Olivier Gergele 3. Relaxed commercial event rules may spur pop-ups, ease retail bust 4. Deliveroo receives $3.6b buyout proposal from DoorDash 5. OpenAI upgrades ChatGPT with smarter shopping search, product recommendationsResource Center
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AI-driven marketing isn’t just the future, it’s already proving its value – EY’s Olivier Gergele
Retailers who embrace digital innovation, stay agile, and keep the consumer at the centre are best positioned to lead.
Commentary
Digital giants to retailers: The playbook for scaling ad revenue with onsite retail media