Vietnam's economy
Retailers race to fix store experience in Vietnam
Retailers race to fix store experience in Vietnam
As Vietnam’s middle class grows, retailers are investing in offline store formats.
Vietnam's middle class eyes higher disposable income by 2027
Economic growth and urbanisation propel middle class expansion
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FMCG Asia Awards 2025 Winner: Olivier Jakubowicz of Nestlé Japan Ltd.
Olivier Jakubowicz of Nestlé Japan highlights the KitKat Juken campaign, which transformed exam season into a cultural moment of hope.
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When AI becomes the front door: How marketing in Singapore will really change in 2026