Tmall Luxury Pavilion
Tmall Luxury Pavillion rolls out one-on-one livestreaming
Tmall Luxury Pavillion rolls out one-on-one livestreaming
Cartier and Burberry were amongst the first brands to use the feature.
Beauty brands launch Valentine’s Day offering on Tmall
Tmall Luxury Pavilion saw 30,000 products on its platform per month last year.
Ten brands offer online after-sales service on Tmall Luxury Pavilion
Joining the service are Gucci, Van Cleef & Arpels, and Burberry.
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Retailers told to adopt unified commerce strategy
The goal is to unify systems and teams for a seamless customer experience.