Social Media
Social media trends drive e-commerce as branding tool
Social media trends drive e-commerce as branding tool
Influencer marketing is reshaping how brands engage consumers.
L'Oréal expands social commerce to engage Gen Z
Company leverages TikTok's influence to capture emerging markets.
Social media spurs organic sales growth
Brands leverage social platforms for brand expansion.
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1. Shopee allocates $38.46m to SME programmes for 2026 2. Lazada launches tiered membership programme in six Southeast Asian markets 3. China’s FMCG market logs 1.3% growth in Q3 on more O2O purchases 4. IKEA opens first New Zealand store at Sylvia Park 5. Singapore shoppers start year-end buying earlierResource Center
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The Filipino snack brand transformed bacon into both a culinary canvas and a consumer favourite.
