Social Media
Social media trends drive e-commerce as branding tool
Social media trends drive e-commerce as branding tool
Influencer marketing is reshaping how brands engage consumers.
L'Oréal expands social commerce to engage Gen Z
Company leverages TikTok's influence to capture emerging markets.
Social media spurs organic sales growth
Brands leverage social platforms for brand expansion.
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Retail Asia Awards 2025 Winner: Karen Chan of FairPrice Group
Karen Chan, Chief Customer Officer at FairPrice Group, shares how Link Rewards keeps benefits simple, visible, and valuable.
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From shoplifting to safety: How tech is empowering APAC’s retail workers