OLAY Super Serum Collection
P&G Australia wins Product Launch and Campaign of the Year trophies at the FMCG Asia Awards 2021
P&G Australia wins Product Launch and Campaign of the Year trophies at the FMCG Asia Awards 2021
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1. SM Supermalls pivots to experience-led retail with $2.6b national rollout 2. CHAGEE targets prime sites to drive Asia-Pacific expansion 3. Aligning channels key to capturing discerning Filipino shoppers in 2026 4. Indoor gardens and rooftop sports highlight SM Supermalls’ next phase 5. Retailers rethink premium strategy as Filipino consumers grow more ‘value fluid'Resource Center
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Retailers rethink premium strategy as Filipino consumers grow more ‘value fluid'
Retail leaders say value-driven shoppers mix premium and budget buys, pushing brands to prove value beyond price.