Home shopping
Millennials, personalisation, and experiences reshape home retail trends
Millennials, personalisation, and experiences reshape home retail trends
SM Home leverages data, influencer marketing, and experiential shopping to stay ahead
South Korea’s home shopping operators embrace mini-programs
These programs mainly introduced the latest trends, particularly in social media.
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Retail Asia Awards 2025 Winner: Goh Tsu Ching and Chan Tee Seng of FairPrice Group
FairPrice Group’s Goh Tsu Ching and Chan Tee Seng share how the company reimagined Clarke Quay’s heritage.