Gen Z market
See below for the latest news, analysis, and commentary on the Gen Z market.
68% of Singapore Gen Zs rely on peer reviews for informed purchases
68% of Singapore Gen Zs rely on peer reviews for informed purchases
Half are also buying only items they know they will use to reduce waste.
Empathy becomes critical for APAC retailers adapting to Gen Z
Retailers must balance AI with human touch.
Gen Zs can help turn inflation into opportunity: KPMG
Promotional strategies must be reset to attract 600 million Gen Zs through digital and human consumer experiences.
Most Read
1. Singapore SMEs to gain from clearer e-commerce rules 2. H&M bets on Philippines as $15.8b 'fashion hungry' outlier 3. LVMH's DFS exits Greater China retail amidst CTG Duty-Free takeover 4. All that glitters: Is luxury losing its shine, or finding a new one in Asia? 5. KKV opens 2nd flagship as Tet competition in Vietnam intensifiesResource Center
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Jun
03
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Event News
FMCG Asia Awards 2025 Winner: Angela Kuo of DIAGEO Taiwan
Angela Kuo of DIAGEO Taiwan highlights how the Johnnie Walker Blonde launch made whisky more approachable for younger consumers.
Commentary
All that glitters: Is luxury losing its shine, or finding a new one in Asia?