Gen Z market
See below for the latest news, analysis, and commentary on the Gen Z market.
Gen Zs can help turn inflation into opportunity: KPMG
Promotional strategies must be reset to attract 600 million Gen Zs through digital and human consumer experiences.
Gen Zs can help turn inflation into opportunity: KPMG
Promotional strategies must be reset to attract 600 million Gen Zs through digital and human consumer experiences.
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Jun
11
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Consumers’ growing disloyalty to brands requires stronger omnichannel strategies
![Consumers’ growing disloyalty to brands requires stronger omnichannel strategies]()
Retailers need to be present everywhere as a new breed of ‘zero consumers’ prefers to explore, says analyst.
Retailers need to be present everywhere as a new breed of ‘zero consumers’ prefers to explore, says analyst.
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Jun
11