Economy
Social Commerce, a retail game-changer with triple growth potential
Social Commerce, a retail game-changer with triple growth potential
Olivier Gergele of EY-Parthenon unveils the dynamic trends reshaping retail — from social commerce to AI, ESG sustainability, and the emerging Metaverse.
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1. 86% of Southeast Asian consumers shop actively in online malls 2. FairPrice Group honoured at FMCG Asia Awards 2025 for homegrown excellence 3. Foodpanda adds ride hailing to pandapro 4. CDO Foodsphere’s Highlands and San Marino earn awards at FMCG Asia Awards 2025 5. Shiseido targets cash flow of ¥600b by 2030Resource Center
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The brands achieved top recognition for campaigns that strengthened leadership in premium canned goods.
Commentary
This 11.11, the real battle lies in shopper confidence – not the biggest discount