Customer Experience
New product choices drive lower brand loyalty in Vietnam
New product choices drive lower brand loyalty in Vietnam
Kantar data shows Vietnam’s surge in options fuels consumers' shifting brand preferences.
‘TechnoCreativity’ leveraged by retailers for deeper customer engagement
Tech and emotions are combined to reshape retail experiences.
Perfume industry faces demand for transparency and personalisation
Consumers increasingly seek custom scents.
Most Read
1. Pop Mart opens first store in Bali 2. Pop Mart expands reach in SEA via Lazada tie-up 3. TikTok creators sway health buys across Southeast Asia 4. Yum China launches AI assistant ‘Q-Smart’ to streamline restaurant operations 5. GOLDEN ABC named Apparel Retailer of the Year - Philippines at Retail Asia Awards 2025Resource Center
Read Here
Advertise
Sign Up
Awards
Nov
18
Events
Event News
Asiatique The Riverfront Destination continues to redefine urban experiences whilst paying homage to its historic roots.
Commentary
Traceable, regenerative, profitable: The new rules of food retail in Asia