Customer Experience
New product choices drive lower brand loyalty in Vietnam
New product choices drive lower brand loyalty in Vietnam
Kantar data shows Vietnam’s surge in options fuels consumers' shifting brand preferences.
‘TechnoCreativity’ leveraged by retailers for deeper customer engagement
Tech and emotions are combined to reshape retail experiences.
Perfume industry faces demand for transparency and personalisation
Consumers increasingly seek custom scents.
Most Read
1. Foodpanda adds Sheng Siong for on-demand grocery delivery 2. China FMCG growth slows as value-seeking shoppers take over 3. Indian retailers go hyperlocal as citywide expansion loses ground 4. TikTok rolls out AI ad tools, in-app ’mini’ experiences to boost engagement 5. L’Oréal boosts India push with Innovist acquisitionResource Center
Read Here
Advertise
Sign Up
Awards
Nov
11
Event News
The retailer reimagined the department store experience through immersive concepts, strategic partnerships, and digital-first retail solutions.
Commentary
How EV buyers in Asia are rewriting consumer trust and retail competition
If the AI agent doesn't know your brand, neither does your next customer