Blue Band Margarine
Upfield Indonesia’s Blue Band Margarine wins Consumer Good of the Year in FMCG Asia Awards 2021
Upfield Indonesia’s Blue Band Margarine wins Consumer Good of the Year in FMCG Asia Awards 2021
The largest plant-based consumer goods company in the world has been loved by generations for giving the best quality and commitment to a healthier and happier lifestyle with their nutritious and tasty products.
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1. Retailers rethink premium strategy as Filipino consumers grow more ‘value fluid' 2. Aligning channels key to capturing discerning Filipino shoppers in 2026 3. Indoor gardens and rooftop sports highlight SM Supermalls’ next phase 4. Online shopping boom drives 17.7% growth in Singapore’s ecommerce 5. Philippine digital commerce expands via social discovery and hyperlocal strategiesResource Center
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Retailers rethink premium strategy as Filipino consumers grow more ‘value fluid'
Retail leaders say value-driven shoppers mix premium and budget buys, pushing brands to prove value beyond price.
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