Staff Reporter
Bayer Vietnam achieves remarkable success at FMCG Asia Awards with innovative strategies in healthcare, pharmaceuticals
Bayer Vietnam achieves remarkable success at FMCG Asia Awards with innovative strategies in healthcare, pharmaceuticals
Its innovative campaign for Berocca resulted in an 18% sales increase and 73% market penetration, whilst its "Love Complete" strategy exceeded sales targets by 114% and captured a substantial market share.
Luxury group SMCP enters India
SMCP is currently present in 47 countries.
Thailand’s The Mall Group opens The Emsphere
It will feature over 1,000 brands in fashion, dining, health and wellness.
JD Logistics achieves a 70% growth in overseas orders during Black Friday
AI and automation helped propel sales for the China-based e-commerce channel.
How brands can balance the vast shopping experience
Brands should consider various aspects including environmental, emotional, and transactional.
3 in 4 Southeast Asian consumers live ‘digital lifestyles’
They use technology to make their lives better.
SGM Eksplor Won Campaign of The Year at 2023 FMCG Asia Awards
SGM Eksplor’s groundbreaking "Biar Aku Aja" Campaign earned them the distinguished Campaign of the Year - Indonesia accolade at the prestigious FMCG Asia Awards 2023.
Frozen delights and homegrown excellence: FairPrice Housebrand reigns supreme at FMCG Asia Awards 2023
Double triumph for FairPrice Group’s Housebrand as they received the Consumer Good of the Year (Ice Cream) - Singapore and Home Brand of the Year - Singapore at the FMCG Asia Awards.
Hong Kong’s LOJEL introduces new Cubo Refresh collection for sustainable push
Cubo Refresh is made of 50% recycled materials.
JD Worldwide launches feature to support beauty, skincare retailers
The platform will feature incentives for sellers of beauty and skincare items.
Budweiser Brewing Company APAC Limited secures double win at the FMCG Asia Awards
It won for going beyond its initial targets for its initiatives.
Malaysia’s Seibu opens first luxury Japanese department store
The new department store will feature 700 luxury brands, both local and international.
Around 1 in 2 Thai consumers delay or cancel purchase due to inflation
They are spending less on clothes and accessories, and on dining out.
What are the ‘biggest turn-offs’ for APAC luxury consumers?
Lack of transparency on sustainability efforts is the top reason.
Coca-Cola Beverages Philippines, Inc. nabs win at the FMCG Asia Awards
The winning initiative empowers MSMEs to participate in a global commitment to sustainability
Century Pacific Food’s plant-based meat alternative, unMEAT, wins Product Launch of the Year
The company’s product was designed to navigate taste and accessibility challenges.
How the “new normal” of global travel will impact the fashion industry
Tourism is expected to hit and even exceed pre-pandemic levels by 10% in 2024.
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